LIMITED EDITION, UNLIMITED JOY!
20 October 2017
Joy should be experienced in abundance and aQuellé is bringing you just that with their new campaign – Limited Edition, unlimited joy!
What can be better than sipping on your favourite ice-cold aQuellé on a summer’s day…aQuellé is now making it even more joyous by offering three new refreshing Limited Edition flavours for you to enjoy – Watermelon, Apple and Granadilla.
The campaign kicks off with the on-pack Limited Edition competition and voting for your favourite flavour through a USSD mechanic. Consumers will be required to buy any one of the three Limited Edition bottles, enter the unique code found under the bottle cap and follow the on-screen prompts.
The launch competition will run for 7 weeks from 20 October to the 8 December 2017, where consumers stand a chance to win a share of daily cash prizes to the value of R350 000.
Consumers are encouraged to keep voting until 16 April 2018 and could win 1 of 3 Limited Edition holidays to the value of R50 000 each.
The winning flavour will be added to the aQuellé sparkling drinks range!
aQuellé is driving the promotion with three colourful bottles, dynamic labels and pack designs, branded trucks, in-store point of sale and exciting radio and online support. Join us in experiencing unlimited joy in true aQuellé style, that’s 100% for people.